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NEWS

China's Printing Supplies Industry Development Facing a Huge Impact and Challenge

Date: 2015-04-09
In 2009, China's printing supplies industry development is facing a huge impact and challenge,this financial crisis to affect China's supplies market is not just exports, business failures, also led to the industry structure change. On the one hand manufacturers investment began to shift, many supplies companies to shift investment into emerging markets and growth trendobvious region; on the other hand, the financial crisis prompted the consumables industry reshuffle, accelerate the enterprise survival of the fittest, supplies of mergers and reorganization. The compatible consumables of the compatible consumables of the compatible consumables situation compatibility test of ice and fire test of ice and fire test of ice and firesituation of ice and fire, supplies the test known as the "world printing supplies capital" in Zhuhai because of the economic crisis in the collapse of 1/3 production of compatible suppliesmanufacturers, and the reason is because the local supplies products to Liao Jiagong, for thefake, at the bottom of the value chain, value-added products is not high, there is no independent brand basically, processing products accounted for more than 90%; these products are mainly exported to Europe and the United States, however, because of the financial crisis, foreign orders dropped sharply, leading enterprises to support. In 2009 MayUSA International Trade Commission (ITC) investigation by NST executed unfavorable,enforcement of a $20500000 fine to nst. In the face of the OEM to protect intellectual property rights as an excuse, through litigation to defend their market share, China compatible consumables enterprises did not flinch. As early as the beginning of the "337" case, led byChina China compatible consumables enterprises to actively respond, in the face of huge fines may be ITC when Zhuhai Ninestar Marketing Director Mr. Zang Xiaogang Electronic Technology Co., said in an interview: "direct Epson spear head is mainly aimed at the Chinaenterprise, its purpose is to maintain the high profit. To crackdown the patent coat has caused extensive concern of the Chinese government and industry. In the face of ITC this unfairdecision, I believe in the American NST company and Town Sky will continue to appeal, not to declare bankruptcy, G&G brand and OA-100 brand will not withdraw from the market America."Subsequently, the Japanese Epson in USA application patent No. 053 was declared null and void, it means China consumable enterprise will move towards a new piece of the sky, is facing new challenges. Due to the Chinese compatible supplies the industry threshold is relatively low, price competition as the main means, more low profit, value-added methods, customerAggregation Limited means, product innovation and service innovation is not enough, so the consumables industry in a state of disorderly competition, industry concentration is not high,well-known brand enterprises are not many, to the society the influence is not big enough, the customer's influence is very small. At the same time, market products and services is a long-term challenge supplies industry, is still far did not meet customer requirements for quality and service. The world financial crisis let companies including the government has control of costsaving consciousness, through the compression of expenditure to achieve profit growth. The national advocate recycling economy, saving administrative costs, but also makes the enterprise also has the environmental protection, the industrial policy under the guidance ofthe government procurement is in line with national industrial policy support will becomeconsumables industry, material industry development ushered in the spring. Early in 2009came the general supplies industry enterprises were included in the News Sentinelgovernment procurement intention units, and the State Council to further strengthen themanagement of government procurement, and proposes 7 to strengthen and to achieveprocurement, improve supervision and operation mechanism, improving the governmentprocurement efficiency and quality, good service and overall social economic developmentand serious legal system constraints, promote the electronic government procurement,strengthening the team construction of government procurement, and in the "opinions" in put forward "to strictly audit the procurement of imported products, domestic products can meet the needs of all have to purchase domestic products, centralized procurement mechanismshall not collect procurement agent fees and other fees in violation of the provisions of the state." These will undoubtedly bring the compatible consumables manufacturers "shot in the arm, in a crisis is opportunity, open up a road of the enterprise development. From January 1, 2009 onwards, the formal implementation of the "Circular Economy Promotion Law" of China,the law defines the recycling industry and related standards, encourage enterprises to implement recycling industry for product recovery, processing and sales. The decree for the future Chinese compatible supplies development provides great support and affirmation. The future of the compatible consumables consumables consumables consumables future futurefuture